Kristiana Rule is a content marketer, creator, and writer. As founder of copylang ā a content and copywriting studio ā she helps e-commerce and service-based businesses create and execute winning content strategies. She also works with agencies to create long-form B2B content for some of the world’s biggest brands. When she’s not building blogs from scratch, you can find her reading a book or crocheting ugly (but very comfortable) hats.